Colorado Free University - page 31

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Business & Marketing
Cybersecurity for
Businesses
Keep Your Data Safe!
Large companies like Target and Home
Depot spend hundreds of thousands to
protect their businesses’ cybersecurity,
and still they fail. The investment for the
average small business is actually very
affordable and properly implemented
techniques dramatically decrease risk.
What would the cost be if all your contact
information was gone, your financial system
was attacked and data taken or destroyed,
your intellectual property unknowingly sold,
or your computer crashed? What impact to
your reputation would there be if it got out
that you’d been hacked?
Chris Murphy
, an
industry computer security expert, teaches
small business owners the same key tenants
of corporate computer security: maintaining
the confidentiality, integrity, and availability
of your important electronic data. He
also teaches Safe Computing (#3109)
and Maintaining Privacy (#3110) at CFU.
Even if you rely on vendors for services,
it’s important to be aware of the risks out
there, and what you should expect from your
suppliers.
$51 Non-Member
$39 Member
$5 materials fee payable in class
CFU LOWRY
: Near 1st & Quebec
3108D: One Thu., 6–9PM 10/27
3108E: One Tue., 5:30–8:30PM 11/29
3108F: One Mon., 6–9PM 12/19
3108G: One Sun., 1:30–4:30PM 1/29
Copyrights, Trademarks, &
Trade Secrets
Protect Your Brand Before It’s Too
Late!
Your intellectual property is one of the
most vital parts of your business, yet most
business people, entrepreneurs, artists,
and other creative types do not have
these assets adequately legally protected.
This class covers intellectual property of
all types: copyrights, trademarks, trade
secrets, and more. Find out what the
differences are, how to protect your work/
ideas, and concrete steps you can take
to begin the process. This class may be
the most important two hours you ever
spend on your business.
Steve Replin
is an
entertainment attorney focusing on film,
fashion, music, and literature. Learn how to
keep what’s yours, yours!
$51 Non-Member
$39 Member
$5 materials fee payable in class
CFU LOWRY
: Near 1st & Quebec
3618BI: One Mon., 7–9PM 10/10
3618BJ: One Mon., 7–9PM 11/14
NEW! Successful Leadership
Leaders influence and inspire group members and motivate followers to achieve a goal or
mission. To be effective, a leader must be able to overcome challenges and remain a positive
influence. In this workshop, learn the characteristics of effective leaders, how to find your
own leadership style, and how to identify the leadership needs of your group. Get strategies
for team-building and learn ways to motivate and coach team members. Build positive
relationships among members of your team, encouraging commitment, building trust,
providing structure, and resolving conflict. Learn key tips for how to conduct productive
and engaging meetings. The program presented here has been developed by Toastmasters
International and has been offered in 135 countries for over four decades. The presenters of
this workshop are
leaders in Toastmasters, business, and their community
. This training
often costs hundreds of dollars, but because of the generosity of the presenters, CFU is
able to offer the program at a discounted price.
$77 Non-Member
$65 Member
$10 optional materials fee payable in class
CFU LOWRY
: Near 1st & Quebec
6614P: One Sat., 9AM–3:30PM 12/10
Buy Me!
Basic Sales for the Non-Salesperson
This interactive and fun course is designed for salespeople of all abilities.
If you are in a sales role of any kind but aren’t particularly fond of sales,
this course is for you. Discover how to make the sales process more
comfortable for everyone involved. Learn how to develop and deliver an
effective and emotionally powerful sales message that feels authentic to
you, and practice how to transition naturally into asking for the order. Learn powerful and
easy ways to implement closing strategies and a simple formula to use if your buyer says
no.
Carl Swanson
has been a student of the art of sales for over 25 years, and for the last
10 years he has been teaching his powerful system to students across the US and around
the globe. This course is informative and hands on; you will not only learn the skills you
need to sell more, you will have opportunity to practice with your peers.
$56 Non-Member
$44 Member
$6 materials fee payable in class
CFU LOWRY
: Near 1st & Quebec
3206M: One Wed., 1–4PM 10/26
3206N: One Tue., 6–9PM 11/22
3206O: One Sat., 9AM–12PM 12/3
3206P: One Wed., 1–4PM 1/18
Big Business Branding for Small Businesses
Strategies for Making Your Mark
Your brand tells customers or clients who you are, how you’re unique and why they should
choose you. Big businesses invest heavily in brand development, but small businesses often
see the brand as solely cosmetic. This is your opportunity to learn true brand fundamentals
and apply proven brand strategy secrets to your business. Learn how to think about and
build your brand as a strategic platform, not just a logo; how to position your company
in the market and in relation to competitors; and how to differentiate yourself and create
an emotional connection. Before founding the Douglis Group in 2014,
Tom Douglis
was
the managing director and senior brand strategist for Monigle Associates in Denver, vice
president at Enterprise IG in New York City, and held senior brand consulting positions in
Toronto. Douglis Group partner
Brenda Cutler
will also share her expertise in research and
design.
$61 Non-Member
$49 Member
CFU LOWRY
: Near 1st & Quebec
3208S: One Fri., 1–4PM 10/21
3208T: One Fri., 1–4PM 11/18
3208U: One Fri., 1–4PM 1/27
Last chance for Copyrights & Trademarks
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