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Register now! Call 303-399-0093 or online:
15 Ways to Drive Business
Through the Web
Learn techniques to increase your visibility
on the web and drive more traffic to your
business. These highly effective online
marketing tactics (most of which are free)
include website optimization tips, website
strategies, blogs, social marketing, local
maps/listings, eNewsletters and more. In
this introductory course you’ll learn what
your options are and how to think about the
avenues that are going to be best for your
business. The ultimate goals are optimizing
your website so that people find you and
getting customers or clients to choose you.
Deborah Flomberg
works with DenverMind
Media, a marketing and media production
company for small business and nonprofits.
She is a writer for Examiner.com and CBS
in Colorado and California. Deborah runs
Equinox Theater Company and is involved in
theater throughout Denver.
$51 Non-Member
$39 Member
$2 materials fee payable in class
CFU LOWRY
: Near 1st & Quebec
1989N: One Sat., 1-4PM 6/20
1989O: One Sat., 1-4PM 8/29
Use YouTube for Effective
Marketing
YouTube is the second largest search engine
in the world. In this demonstration class,
learn to use it for effective marketing of
your business. Begin with an overview of
setting up and branding your YouTube
channel. Discuss how to make your video
“findable” with the crucial use of tags
and keywords. Discover the ten steps to
creating a successful YouTube marketing
plan. Find out how and what to post and
as well as advertising opportunities with
YouTube. View and discuss in class case
studies of successful YouTube pages as
well as examples of what not to do. Leave
class with the tools to build your own
strategy for making YouTube a key part of
your marketing plan.
Deborah Flomberg
works with DenverMind Media, a marketing
and media production company for small
business and nonprofits. She is a writer
for Examiner.com and CBS in Colorado
and California. Deborah runs Equinox
Theater Company and is involved in theater
throughout Denver.
$51 Non-Member
$39 Member
$2 materials fee payable in class
CFU LOWRY
: Near 1st & Quebec
3725P: One Sat., 1-4PM 6/6
3725Q: One Sat., 1-4PM 8/8
3725R: One Sat., 1-4PM 9/19
NEW! Search Engine
Optimization 101
Creating an appealing website is great,
but if people are not finding you, it’s not
helping your business. Search engine
optimization has become a must-do for
anyone who wants to get found online.
In this introductory class you will learn
how to drive more traffic and leads to
your business by optimizing your website.
Learn how search engines work, on-page
optimization, search engine friendly design,
keyword research, link building and more.
Clint Macklin
is the sales director for Neon
Rain and owner of Dilated Media. He has
been involved in Internet marketing for 8
years and has helped hundreds of business
with their online presence. He has a degree
in computer information technology and
science management. As an entrepreneur
himself, he loves to help small business
develop Internet marketing strategies that
work.
$56 Non-Member
$44 Member
CFU LOWRY
: Near 1st & Quebec
1988K: One Sat., 1-3PM 7/11
1988L: One Mon., 6:30-8:30PM 8/31
Twitter, Google+, and
Instagram
Twitter, Google+, and
Instagram are three
of the fastest growing
social networks. All
three of these social
networks have become
critical marketing tools used by businesses
of all sizes. In this demonstration class you
will learn best practices to manage your
presence on these three social networks.
Find out how to create your profile, establish
your brand, connect with customers,
and build your following,
Brad Friedman
,
president of The Friedman Group, LLC
works with professionals and businesses
to enhance their online presence and take
advantage of the power of inbound and
social media marketing. Not only does
he use Twitter, Google+, and Instagram
himself, but he often utilizes these social
networks in his work with clients and
provides his clients with the training to use
these networks themselves.
$51 Non-Member
$39 Member
CFU LOWRY
: Near 1st & Quebec
3732AC: One Thu., 6-8PM 6/25
3732AD: One Tue., 6-8PM 8/25
NEW! Put Your Social Media
Strategy on Auto Pilot
Using social media to market your business
can be overwhelming and a drain on your
time. There are an ever-changing number
of automation tools out there to help
you take control of your online presence,
streamline your efforts and stay organized.
In this demonstration class, discover some
of the different social media automation
tools available today and how to use them.
Learn best practices for developing and
implementing your social media marketing
strategy.
Brad Friedman
, president of The
Friedman Group, LLC works with individuals
and businesses to enhance their online
presence and take advantage of the power
of inbound and social media marketing.
$51 Non-Member
$39 Member
CFU LOWRY
: Near 1st & Quebec
3731K9: One Tue., 6-8PM 6/23
3731L: One Thu., 6-8PM 9/3
LinkedIn for Businesses
This class is designed for the experienced
LinkedIn user who already has a personal
profile, an active account, and the desire
to learn the nut ‘n bolts basics about
creating a LinkedIn company page. Discover
techniques to build a dynamic company
page and manage it to enhance your market
presence, find business partners, and
identify potential employees or contractors.
Leave this demonstration class with the
knowledge and skills you need to take
advantage of LinkedIn’s powerful tools for
businesses of all sizes.
Brad Friedman
,
president of The Friedman Group, LLC,
works with professionals and businesses
to enhance their online presence and take
advantage of the power of inbound and
social media marketing. Not only does he
use LinkedIn himself, but he often utilizes
LinkedIn in his work with clients and
provides his clients with the training to use
it themselves.
$56 Non-Member
$44 Member
$2 Materials fee payable in class
CFU LOWRY
: Near 1st & Quebec
3350AX: One Fri., 9AM-12PM 5/29
3350AY: One Fri., 9AM-12PM 8/14
3350BA: One Mon., 6-9PM 9/28
Business & Marketing
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