CREJ

Page 28 — Retail Properties Quarterly — May 2018 www.crej.com 303-657-9700 AskBrinkmann.com DICK’S SPORTING GOODS | Broomfield, Colorado 80,700 SF sporting goods store ► ST. LOUIS │ DENVER │ KANSAS CITY ration on a monitor and pick up their order at an assigned location. Or, they can order online and use third-party delivery services as a convenient alternative. Third-party delivery has seen incredible growth. In response, restaurants need a place for the driv- ers to park, a space to wait for and pick up the food, and a way to get it out the door quickly so the order gets to the consumer hot and fast. The restaurant industry is grow- ing and changing rapidly to meet the needs of food and tech-savvy consum- ers. Restaurant companies are using technology to become more efficient and productive, while responding to the growing number of online and delivery orders by evolving their designs. Although challenging, it’s an exciting time to be in the restau- rant industry. Competition and technology are helping restaurants “up” their game. It’s a great time for those in com- mercial real estate as Colorado’s growth doesn’t seem to be slowing, and especially for those of us who enjoy the continuously evolving din- ing experience. Now let’s go eat! s Lintonsmith Continued from Page 24 Promenade at Castle Rock. Castle Rock’s population is projected to grow by approximately 25 percent by 2030. Median income in that city is growing as well. The 166- acre Promenade at Castle Rock is a new development shopping, dining and entertainment complex on the north side of town and, while still developing, is already one of the top 12 retail employers in Castle Rock. Similar developments are being constructed in Northern Colorado, whose population is expected to grow by 500,000 by 2040, according to the State Demography Office. I look forward to seeing contin- ued commercial retail construction growth along the Front Range. This development activity represents growth in our economy, career opportunities for Coloradoans and community gathering spots for residents to unplug from tech- nology, buy local and meet their neighbors. s Willingham Continued from Page 25 the way visitors and residents inter- act with and utilize Old Town Fort Collins, much like visitors and resi- dents merge together in downtown Denver, for instance. The hotel and retail tenants have, in essence, creat- ed a community that was not avail- able prior to its opening. Nowhere else in the immediate area do we see this type of blurred line between vis- itors and residents coming together in this same way. Another factor contributing to the success of the Elizabeth Hotel and its retail tenants is the common brand identity that they all share. The retail tenants are directly aligned to the brand of the hotel. Guests who stay at the hotel are likely the same type of person who would visit the coffee shop, lounge, restaurant and music venue. Each tenant is working in tan- dem, essentially, to create an iconic brand as one known entity. Mixed-use is the new norm and will be the way of the future. Very few new projects will be solely retail in nature going forward because mixed-use is proving to be success- ful for the anchor as well as the retail tenants. To ensure a successful mixed-use property keep in mind who will use the space and how they will use it. Most importantly, carefully select tenants who complement each other and will draw people in. s Stiles Continued from Page 20 the items. Artificial intelligence seems to be the catch phrase for the future of retailing, where your refrigerator, cupboards and maybe your trash can will put items on a list – and pos- sibly even order them for you when you need more of something. Further, driverless delivery vehicles cannot be too far off, picture the Amazon Lock- er on a driverless vehicle delivering your groceries to your home. Whatever the future holds, it will depend on how we actually want to shop. If we get past the need to “touch, see and smell” items before we buy them, then your neighbor- hood grocer or retailer, as we know it, eventually will go away. But I predict we always will want have a place where we can see and touch some- thing before we make the purchase, so the future will bring fewer and smaller grocers and retailers and many new ways to get goods to our home. s Carlson Continued from Page 22 Elizabeth Hotel in Fort Collins